Powered by Ben Conde | Alyssa González Torres | Florence Chater | Photography by Thompson Chan
ALL | WUNDER UNDER | DAYDRIFT | SUNI LEE | WOMENSWEAR | MENSWEAR | RUN COLLECTION
Daydrift is a playful take on tailored trousers—polished, effortless, and designed to move with you. On the streets of LA, our talents explored the city as a playground, turning everyday gestures into moments full of energy and personality. From swinging on streetlights to hopping on escalators, we directed movement to embody Lululemon’s live like you’re alive spirit.
Services: Art Direction | Movement Direction | Production
Powered by Ben Conde | Alyssa González Torres | Florence Chater | Photography by Thompson Chan
ALL | WUNDER UNDER | DAYDRIFT | SUNI LEE | WOMENSWEAR | MENSWEAR | RUN COLLECTION